Agricultural communication

Spreading info about agriculture

Agricultural communication, or agricultural communications, is a field that focuses on communication about agriculture-related information among agricultural stakeholders and between agricultural and non-agricultural stakeholders and is part of a larger field known as Agricultural Leadership, Education, and Communications typically housed in academic departments in Colleges of Agriculture with other sub-disciplines such as Agricultural Education and Agricultural Leadership. Agriculture is broadly defined in this discipline to include not only farming, but also food, fiber, animals, rural issues, and natural resources. Agricultural communication is done formally and informally by agricultural extension, agricultural education teachers, and private communicators and is considered by some to be tangentially related to science communication. However, it is its own professional field pre-dating the formal study of science communications.

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