Lower-back tattoo

Tattoo style that became popular in the late 1990s

Tattoos on the lower back became popular in the first decade of the 21st century, and gained a reputation for their erotic appeal. The tattoos were sometimes accentuated by low-rise jeans or crop tops. Their popularity was in part due to the influence of female celebrities. A 2011 study of media stereotypes criticized media portrayals of lower-back tattoos, arguing that they were unfairly cast as a symbol of promiscuity.

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