Musement

Online platform for activities, tours, museums, shows and art events

Musement is an online platform for activities, tours, museums, shows and art events which launched in 2013. a service initially focused in Europe and then progressively expanding to the rest of the world. Musement aggregates third-party activities and tickets for users to book online. Tour suppliers have access to upload and manage various activities through the platform. The company's offers are available via website, iOS and Android. Once a customer books an activity, they receive a digital voucher or e-ticket for the reservation which can be saved on their device or printed. The company has four major competitors in this market, Viator, GetYourGuide, Berlin-based startup, Klook, Hong Kong–based startup, and Peek.com, a U.S.-based startup. The headquarters are located in Milan.

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