Rail ale trail

A rail ale trail is a marketing exercise in the United Kingdom that is designed to promote tourism to a rural area, by encouraging people to visit a series of pubs that are close to stations along a railway line. Participants are rewarded for visiting the pubs by train. In doing this they increase the number of passengers on the railway and bring money into the local economy. The scheme is often supported by the Campaign for Real Ale. The beer is usually brewed locally and many of the pubs offer food as well.

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