#shrinkflation
Shrinkflation
Reduction of quantity/quality of a good without corresponding price reduction
In economics, shrinkflation, also known as package downsizing, weight-out, and price pack architecture is the process of items shrinking in size or quantity while the prices remain the same. The word is a portmanteau of the words shrink and inflation. Skimpflation involves a reformulation or other reduction in quality.
Wed 18th
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