Spam in blogs

Form of spamdexing

Spam in blogs is a form of spamdexing which utilizes internet sites that allow content to be publicly posted, in order to artificially inflate their website ranking by linking back to their web pages. Backlinking helps search algorithms determine the popularity of a web page, which plays a major role for search engines like Google and Microsoft Bing to decide a web page ranking on a certain search query. This helps the spammer's website to list ahead of other sites for certain searches, which helps them to increase the number of visitors to their website.

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