Vochol

Automobile

The Vochol is a Volkswagen (VW) Beetle that has been decorated with traditional Huichol (Wirrárika) beadwork from the center-west of Mexico. The name created by José Jaime Volochinsky is a combination of "vocho", a popular term for VW Beetles in Mexico, and "Huichol", the common name of the Wirrárika indigenous group. The project was sponsored by agencies associated with the Museo de Arte Popular, Mexico City, the states of Jalisco and Nayarit and other public and private organizations. The Volkswagen was covered in 2,277,000 beads applied by eight artisans from two Huichol families in an exclusive design based on Huichol culture.

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